Video Production FAQs

  • We specialize in full‑service video production for businesses and brands. From developing creative concepts, scripting and storyboarding through to filming, editing, motion graphics/animation, and delivery. Whether you need a brand story, customer testimonial, explainer video, event capture, broadcast commercial or social content, we’ve got you covered.

  • Our team manages all aspects of your project from start to finish to maintain quality control over the final video assets. We work with a trusted network of experienced professionals that are dedicated to producing high-quality video content.

  • With over 15 years of experience, the team has experience in creating a wide range of content from product explainer videos and HR training videos, to branded content for social videos, digital ads, national commercials and even televised documentaries and tv series.

  • The answer is dependent on what your business goals are.  As part of our process, we would have a discovery call to determine what those goals are and discuss various video solutions that would meet your budget and timeline.

  • We are committed to providing strategic video productions that help our clients move the needle. First, we’ll schedule a discovery call to understand your objectives, audience, budget, timeline and the message you want to convey. From there, we’ll prepare a proposal outlining the scope, deliverables and schedule. Once approved, we move into pre‑production planning.

Toronto Video Production BTS | Mevotech | Iceberg Media Productions

  • No problem. We can develop the script, storyboard and creative direction. We collaborate with you throughout the entire process to ensure the story aligns with your brand and goals.

  • Our experienced team has worked with a variety of businesses including retail, automotive, quick service restaurants, law firms, healthcare, finance, food delivery service, beauty, and more. While the industries may differ, our approach remains consistent, ensuring that we create and deliver high quality videos that meet and exceed your expectations.

  • Yes, we can include motion graphics, animated titles, infographics and even 2D animation depending on your video production’s needs and budget.

  • The answer is dependent on what your business goals are.  As part of our process, we would have a discovery call to determine what those goals are and discuss various video solutions that would meet your budget and timeline.

  • Depending on the project scope and size, we have used a variety of cinema-grade cameras, everything from RED, ARRI, Blackmagic and Sony FX6 and FX3 cameras. Our experienced cinematographers use a variety of lenses to capture your story, along with high-grade professional lighting and audio equipment. The exact setup adapts to your video production’s needs, which may also include other specialty items (ex. drones).

Video production BTS of Iceberg Media Productions conducting on of many talent interviews for an episode of TSN's Breaking Down Barriers series in Halifax.

  • We believe that good creative comes from good planning.  We will start off with a discovery call to learn about your business goals, audience, budget and timelines.  We will also discuss your budget so we can create a comprehensive video solution to achieve your goals. 

    Next, we prepare several creative concepts that include creative treatments, production requirements, budgets and schedules to meet your timelines.

    Once a creative treatment is approved, we work with you through the pre-production, production and post-production process until the final delivery of video assets.

  • Video production costs vary widely depending on factors like the number of shoot days, the number of locations, equipment requirements, talent costs and the total number of deliverables. Whether you are looking for a single video or a fully integrated campaign, we work with you to tailor the deliverables based on your budget and production requirements.

  • Typical projects can be completed in 4‑6 weeks, including pre-production, filming and post-production. Larger productions may require more time. During the pre-production process of your video production, we will provide a detailed timeline in our proposal.

  • Yes, once delivered you’ll have full ownership of the completed video(s) and are free to use them wherever you choose.

  • We’ll ask for your objectives, target audience, key messages, and brand guidelines. Once we have these, we will proceed to prepare a creative concept based on a signed scope of work.

Video production BTS of Iceberg Media Productions filming talent for an episode of TSN's Breaking Down Barriers series in Halifax.

  • We are based in the Greater Toronto Area (GTA), but service clients across Canada and internationally.. Some of the locations we have filmed in Canada are: Vancouver, Victoria, Tofino, Calgary, Banff, Montreal, Quebec City, Halifax and Sydney, Nova Scotia. Travel outside standard areas may incur additional costs.

  • Yes, many of our clients use our services for post production only. If you have existing footage and require a story put together or need a simple service like single‑camera coverage, we can tailor the scope.

  • We typically include 2-3 rounds of revisions. Additional rounds of revisions may be quoted as add‑ons.

  • We deliver high‑quality digital files optimized for web, social and broadcast. Alternate formats or aspect ratios can be included on request.

  • Because production requires coordinating crew, locations and equipment, rescheduling or cancellation may incur fees. Exact costs may vary depending on when in the process the project is cancelled or rescheduled.

  • We are often asked to create videos in Canada's two national languages; English and French. We work with native French and Quebecois speakers to provide accurate translations, voiceovers, subtitles or full French assets. Furthermore, we offer non-AI translation services through a third party provider for any other language you may require to ensure correct grammar, spelling and context for your project.

Video production BTS of Iceberg Media Productions setting up the next shot while filming branded content for Door Dash.